Tide

Founded

2022, Milan 🇮🇹

Tags

Web3

Seed

11-50

Tide

Founded

2022, Milan 🇮🇹

Tags

B2B SaaS

Seed

11-50

Tide

Founded

2022, Milan 🇮🇹

Tags

Web3

Seed

11-50

Tide

Founded

2022, Milan 🇮🇹

Tags

Web3

Seed

11-50

Tide

Founded

2022, Milan 🇮🇹

Tags

Web3

Seed

11-50

Tide

Founded

2022, Milan 🇮🇹

Tags

Web3

Seed

11-50

Overview

Tide Protocol is a permissionless quest marketing & analytics suite for DeFi teams.

Scope

As a founding marketer, I've worked with the founding team to create a comprehensive Go-To-Market and Product Marketing strategy, creating the foundation of their messaging, brand, positioning, and channel marketing. Armed with the new positioning, we've hired an external visual designer, and revamped the brand's visual identity, informing the newly created marketing site and visual presence across social channels. The rebranding followed a radical optimization of their sales-assisted PLG funnel and their content efforts.

tide-protocol-work

Impact

All in all, our collaboration helped double the product-qualified leads coming into the funnel, and overall an enhanced positioning against other market alternatives, which helped the founders better penetrate the market in the coming months. The renewed brand didn't just help with organic customer acquisition but also aided in sealing a bridge fundraise in Q4 2024 when Web3 was in a full bear market.

I had the pleasure of working with Matteo throughout this year, during which he served as our Consultant in defining the product marketing and the go-to-market strategy for our web3 performance marketing B2B SaaS. Matteo's impressive knowledge of the web3 marketing industry was immediately noticeable, and the impact of his work on our business was significant. Within just two months, we were able to exponentially increase the number of our clients, elevate our brand, and gain a much better understanding of messaging and positioning within our market niche. Matteo's professionalism and experience make him an invaluable addition to any team seeking to improve the quality of their marketing initiatives. He is also a person of high moral character and an absolute pleasure to work with.

Vincenzo Manzon

Co-Founder

Overview

Tide Protocol is a permissionless quest marketing & analytics suite for DeFi teams.

Scope

As a founding marketer, I've worked with the founding team to create a comprehensive Go-To-Market and Product Marketing strategy, creating the foundation of their messaging, brand, positioning, and channel marketing. Armed with the new positioning, we've hired an external visual designer, and revamped the brand's visual identity, informing the newly created marketing site and visual presence across social channels. The rebranding followed a radical optimization of their sales-assisted PLG funnel and their content efforts.

tide-protocol-work

Impact

All in all, our collaboration helped double the product-qualified leads coming into the funnel, and overall an enhanced positioning against other market alternatives, which helped the founders better penetrate the market in the coming months. The renewed brand didn't just help with organic customer acquisition but also aided in sealing a bridge fundraise in Q4 2024 when Web3 was in a full bear market.

I had the pleasure of working with Matteo throughout this year, during which he served as our Consultant in defining the product marketing and the go-to-market strategy for our web3 performance marketing B2B SaaS. Matteo's impressive knowledge of the web3 marketing industry was immediately noticeable, and the impact of his work on our business was significant. Within just two months, we were able to exponentially increase the number of our clients, elevate our brand, and gain a much better understanding of messaging and positioning within our market niche. Matteo's professionalism and experience make him an invaluable addition to any team seeking to improve the quality of their marketing initiatives. He is also a person of high moral character and an absolute pleasure to work with.

Vincenzo Manzon

Co-Founder

Overview

Tide Protocol is a permissionless quest marketing & analytics suite for DeFi teams.

Scope

As a founding marketer, I've worked with the founding team to create a comprehensive Go-To-Market and Product Marketing strategy, creating the foundation of their messaging, brand, positioning, and channel marketing. Armed with the new positioning, we've hired an external visual designer, and revamped the brand's visual identity, informing the newly created marketing site and visual presence across social channels. The rebranding followed a radical optimization of their sales-assisted PLG funnel and their content efforts.

tide-protocol-work

Impact

All in all, our collaboration helped double the product-qualified leads coming into the funnel, and overall an enhanced positioning against other market alternatives, which helped the founders better penetrate the market in the coming months. The renewed brand didn't just help with organic customer acquisition but also aided in sealing a bridge fundraise in Q4 2024 when Web3 was in a full bear market.

I had the pleasure of working with Matteo throughout this year, during which he served as our Consultant in defining the product marketing and the go-to-market strategy for our web3 performance marketing B2B SaaS. Matteo's impressive knowledge of the web3 marketing industry was immediately noticeable, and the impact of his work on our business was significant. Within just two months, we were able to exponentially increase the number of our clients, elevate our brand, and gain a much better understanding of messaging and positioning within our market niche. Matteo's professionalism and experience make him an invaluable addition to any team seeking to improve the quality of their marketing initiatives. He is also a person of high moral character and an absolute pleasure to work with.

Vincenzo Manzon

Co-Founder

Overview

Tide Protocol is a permissionless quest marketing & analytics suite for DeFi teams.

Scope

As a founding marketer, I've worked with the founding team to create a comprehensive Go-To-Market and Product Marketing strategy, creating the foundation of their messaging, brand, positioning, and channel marketing. Armed with the new positioning, we've hired an external visual designer, and revamped the brand's visual identity, informing the newly created marketing site and visual presence across social channels. The rebranding followed a radical optimization of their sales-assisted PLG funnel and their content efforts.

tide-protocol-work

Impact

All in all, our collaboration helped double the product-qualified leads coming into the funnel, and overall an enhanced positioning against other market alternatives, which helped the founders better penetrate the market in the coming months. The renewed brand didn't just help with organic customer acquisition but also aided in sealing a bridge fundraise in Q4 2024 when Web3 was in a full bear market.

I had the pleasure of working with Matteo throughout this year, during which he served as our Consultant in defining the product marketing and the go-to-market strategy for our web3 performance marketing B2B SaaS. Matteo's impressive knowledge of the web3 marketing industry was immediately noticeable, and the impact of his work on our business was significant. Within just two months, we were able to exponentially increase the number of our clients, elevate our brand, and gain a much better understanding of messaging and positioning within our market niche. Matteo's professionalism and experience make him an invaluable addition to any team seeking to improve the quality of their marketing initiatives. He is also a person of high moral character and an absolute pleasure to work with.

Vincenzo Manzon

Co-Founder

Overview

Tide Protocol is a permissionless quest marketing & analytics suite for DeFi teams.

Scope

As a founding marketer, I've worked with the founding team to create a comprehensive Go-To-Market and Product Marketing strategy, creating the foundation of their messaging, brand, positioning, and channel marketing. Armed with the new positioning, we've hired an external visual designer, and revamped the brand's visual identity, informing the newly created marketing site and visual presence across social channels. The rebranding followed a radical optimization of their sales-assisted PLG funnel and their content efforts.

tide-protocol-work

Impact

All in all, our collaboration helped double the product-qualified leads coming into the funnel, and overall an enhanced positioning against other market alternatives, which helped the founders better penetrate the market in the coming months. The renewed brand didn't just help with organic customer acquisition but also aided in sealing a bridge fundraise in Q4 2024 when Web3 was in a full bear market.

I had the pleasure of working with Matteo throughout this year, during which he served as our Consultant in defining the product marketing and the go-to-market strategy for our web3 performance marketing B2B SaaS. Matteo's impressive knowledge of the web3 marketing industry was immediately noticeable, and the impact of his work on our business was significant. Within just two months, we were able to exponentially increase the number of our clients, elevate our brand, and gain a much better understanding of messaging and positioning within our market niche. Matteo's professionalism and experience make him an invaluable addition to any team seeking to improve the quality of their marketing initiatives. He is also a person of high moral character and an absolute pleasure to work with.

Vincenzo Manzon

Co-Founder

Overview

Tide Protocol is a permissionless quest marketing & analytics suite for DeFi teams.

Scope

As a founding marketer, I've worked with the founding team to create a comprehensive Go-To-Market and Product Marketing strategy, creating the foundation of their messaging, brand, positioning, and channel marketing. Armed with the new positioning, we've hired an external visual designer, and revamped the brand's visual identity, informing the newly created marketing site and visual presence across social channels. The rebranding followed a radical optimization of their sales-assisted PLG funnel and their content efforts.

tide-protocol-work

Impact

All in all, our collaboration helped double the product-qualified leads coming into the funnel, and overall an enhanced positioning against other market alternatives, which helped the founders better penetrate the market in the coming months. The renewed brand didn't just help with organic customer acquisition but also aided in sealing a bridge fundraise in Q4 2024 when Web3 was in a full bear market.

I had the pleasure of working with Matteo throughout this year, during which he served as our Consultant in defining the product marketing and the go-to-market strategy for our web3 performance marketing B2B SaaS. Matteo's impressive knowledge of the web3 marketing industry was immediately noticeable, and the impact of his work on our business was significant. Within just two months, we were able to exponentially increase the number of our clients, elevate our brand, and gain a much better understanding of messaging and positioning within our market niche. Matteo's professionalism and experience make him an invaluable addition to any team seeking to improve the quality of their marketing initiatives. He is also a person of high moral character and an absolute pleasure to work with.

Vincenzo Manzon

Co-Founder

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

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Invest in Growth Today

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© 2023 Genesis Growth Ltd. All rights reserved.

© 2023 Genesis Growth Ltd. All rights reserved.

© 2023 Genesis Growth Ltd.
All rights reserved.

© 2023 Genesis Growth Ltd.
All rights reserved.