cello.so

Cello

Founded

2022, Munich 🇩🇪

Website

B2B SaaS

Seed

11-50

Company

B2B SaaS

Seed

11-50

Project areas

Content marketing

Product marketing

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai
cello.so

Cello

Founded

2022, Munich 🇩🇪

Website

B2B SaaS

Seed

11-50

Company

B2B SaaS

Seed

11-50

Project areas

Content marketing

Product marketing

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai
cello.so

Cello

Founded

2022, Munich 🇩🇪

Website

B2B SaaS

Seed

11-50

Company

B2B SaaS

Seed

11-50

Project areas

Content marketing

Product marketing

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai
cello.so

Cello

Founded

2022, Munich 🇩🇪

Website

B2B SaaS

Seed

11-50

Company

B2B SaaS

Seed

11-50

Project areas

Content marketing

Product marketing

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai
cello.so

Cello

Founded

2022, Munich 🇩🇪

Website

B2B SaaS

Seed

11-50

Company

B2B SaaS

Seed

11-50

Project areas

Content marketing

Product marketing

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai
cello.so

Cello

Founded

2022, Munich 🇩🇪

Website

B2B SaaS

Seed

11-50

Company

B2B SaaS

Seed

11-50

Project areas

Content marketing

Product marketing

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai
cello.so

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

B2B SaaS

Seed

11-50

Overview

Cello is a seed-stage B2B SaaS offering referral programs via API. They were looking for a founding marketer to lead content creation and support demand generation and brand-building efforts.

Scope

Content marketing

Product marketing

Content marketing

Product marketing

I've worked directly with the founder and CEO to: • Create a content strategy focused on long-form and LinkedIn • Revamp the CEO's and Company page LinkedIn profiles • Contribute to write guest articles with Wes Bush, Alex Estner, and Akash Bajwa • Run a LinkedIn content calendar posting twice a week • Create copy and design of LinkedIn cheatsheet, carousels, and more • Set up byword.ai to generate AI-assisted SEO content like glossaries • Track the impact of content on demand generation

cello-work

Impact

Our efforts managed to: • Scaled LinkedIn impressions by 160% • Grew LinkedIn audience by 30% • Generated 30% of self-reported demo hand-raisers

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

Matteo helped us build a repeatable and scalable B2B content marketing engine across short- and long-form in less than 3 months. Thanks to his efforts, we increased impressions by 157% after just 2 months of joining; generating thousands of engagements, and tens of qualified pipeline conversations for startup and mid-market deals. Matteo brings to the table the key skillset of a startup growth leader; he executes in the trenches with the team, delivering value from day 1; he goes beyond his scope of work to advise the broader team; and rapidly adapts based on feedback and change of strategies. He's not just great at marketing messaging and copy, but he can also design great B2B content! Highly recommend.

stefan-bader-cello

Stefan Bader

Co-Founder & CEO, Cello

cello.so

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

B2B SaaS

Seed

11-50

Overview

Cello is a seed-stage B2B SaaS offering referral programs via API. They were looking for a founding marketer to lead content creation and support demand generation and brand-building efforts.

Scope

Content marketing

Product marketing

Content marketing

Product marketing

I've worked directly with the founder and CEO to: • Create a content strategy focused on long-form and LinkedIn • Revamp the CEO's and Company page LinkedIn profiles • Contribute to write guest articles with Wes Bush, Alex Estner, and Akash Bajwa • Run a LinkedIn content calendar posting twice a week • Create copy and design of LinkedIn cheatsheet, carousels, and more • Set up byword.ai to generate AI-assisted SEO content like glossaries • Track the impact of content on demand generation

cello-work

Impact

Our efforts managed to: • Scaled LinkedIn impressions by 160% • Grew LinkedIn audience by 30% • Generated 30% of self-reported demo hand-raisers

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

Matteo helped us build a repeatable and scalable B2B content marketing engine across short- and long-form in less than 3 months. Thanks to his efforts, we increased impressions by 157% after just 2 months of joining; generating thousands of engagements, and tens of qualified pipeline conversations for startup and mid-market deals. Matteo brings to the table the key skillset of a startup growth leader; he executes in the trenches with the team, delivering value from day 1; he goes beyond his scope of work to advise the broader team; and rapidly adapts based on feedback and change of strategies. He's not just great at marketing messaging and copy, but he can also design great B2B content! Highly recommend.

stefan-bader-cello

Stefan Bader

Co-Founder & CEO, Cello

cello.so

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

B2B SaaS

Seed

11-50

Overview

Cello is a seed-stage B2B SaaS offering referral programs via API. They were looking for a founding marketer to lead content creation and support demand generation and brand-building efforts.

Scope

Content marketing

Product marketing

Content marketing

Product marketing

I've worked directly with the founder and CEO to: • Create a content strategy focused on long-form and LinkedIn • Revamp the CEO's and Company page LinkedIn profiles • Contribute to write guest articles with Wes Bush, Alex Estner, and Akash Bajwa • Run a LinkedIn content calendar posting twice a week • Create copy and design of LinkedIn cheatsheet, carousels, and more • Set up byword.ai to generate AI-assisted SEO content like glossaries • Track the impact of content on demand generation

cello-work

Impact

Our efforts managed to: • Scaled LinkedIn impressions by 160% • Grew LinkedIn audience by 30% • Generated 30% of self-reported demo hand-raisers

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

Matteo helped us build a repeatable and scalable B2B content marketing engine across short- and long-form in less than 3 months. Thanks to his efforts, we increased impressions by 157% after just 2 months of joining; generating thousands of engagements, and tens of qualified pipeline conversations for startup and mid-market deals. Matteo brings to the table the key skillset of a startup growth leader; he executes in the trenches with the team, delivering value from day 1; he goes beyond his scope of work to advise the broader team; and rapidly adapts based on feedback and change of strategies. He's not just great at marketing messaging and copy, but he can also design great B2B content! Highly recommend.

stefan-bader-cello

Stefan Bader

Co-Founder & CEO, Cello

cello.so

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

B2B SaaS

Seed

11-50

Overview

Cello is a seed-stage B2B SaaS offering referral programs via API. They were looking for a founding marketer to lead content creation and support demand generation and brand-building efforts.

Scope

Content marketing

Product marketing

Content marketing

Product marketing

I've worked directly with the founder and CEO to: • Create a content strategy focused on long-form and LinkedIn • Revamp the CEO's and Company page LinkedIn profiles • Contribute to write guest articles with Wes Bush, Alex Estner, and Akash Bajwa • Run a LinkedIn content calendar posting twice a week • Create copy and design of LinkedIn cheatsheet, carousels, and more • Set up byword.ai to generate AI-assisted SEO content like glossaries • Track the impact of content on demand generation

cello-work

Impact

Our efforts managed to: • Scaled LinkedIn impressions by 160% • Grew LinkedIn audience by 30% • Generated 30% of self-reported demo hand-raisers

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

Matteo helped us build a repeatable and scalable B2B content marketing engine across short- and long-form in less than 3 months. Thanks to his efforts, we increased impressions by 157% after just 2 months of joining; generating thousands of engagements, and tens of qualified pipeline conversations for startup and mid-market deals. Matteo brings to the table the key skillset of a startup growth leader; he executes in the trenches with the team, delivering value from day 1; he goes beyond his scope of work to advise the broader team; and rapidly adapts based on feedback and change of strategies. He's not just great at marketing messaging and copy, but he can also design great B2B content! Highly recommend.

stefan-bader-cello

Stefan Bader

Co-Founder & CEO, Cello

cello.so

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

B2B SaaS

Seed

11-50

Overview

Cello is a seed-stage B2B SaaS offering referral programs via API. They were looking for a founding marketer to lead content creation and support demand generation and brand-building efforts.

Scope

Content marketing

Product marketing

Content marketing

Product marketing

I've worked directly with the founder and CEO to: • Create a content strategy focused on long-form and LinkedIn • Revamp the CEO's and Company page LinkedIn profiles • Contribute to write guest articles with Wes Bush, Alex Estner, and Akash Bajwa • Run a LinkedIn content calendar posting twice a week • Create copy and design of LinkedIn cheatsheet, carousels, and more • Set up byword.ai to generate AI-assisted SEO content like glossaries • Track the impact of content on demand generation

cello-work

Impact

Our efforts managed to: • Scaled LinkedIn impressions by 160% • Grew LinkedIn audience by 30% • Generated 30% of self-reported demo hand-raisers

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

Matteo helped us build a repeatable and scalable B2B content marketing engine across short- and long-form in less than 3 months. Thanks to his efforts, we increased impressions by 157% after just 2 months of joining; generating thousands of engagements, and tens of qualified pipeline conversations for startup and mid-market deals. Matteo brings to the table the key skillset of a startup growth leader; he executes in the trenches with the team, delivering value from day 1; he goes beyond his scope of work to advise the broader team; and rapidly adapts based on feedback and change of strategies. He's not just great at marketing messaging and copy, but he can also design great B2B content! Highly recommend.

stefan-bader-cello

Stefan Bader

Co-Founder & CEO, Cello

cello.so

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

B2B SaaS

Seed

11-50

Overview

Cello is a seed-stage B2B SaaS offering referral programs via API. They were looking for a founding marketer to lead content creation and support demand generation and brand-building efforts.

Scope

Content marketing

Product marketing

Content marketing

Product marketing

I've worked directly with the founder and CEO to: • Create a content strategy focused on long-form and LinkedIn • Revamp the CEO's and Company page LinkedIn profiles • Contribute to write guest articles with Wes Bush, Alex Estner, and Akash Bajwa • Run a LinkedIn content calendar posting twice a week • Create copy and design of LinkedIn cheatsheet, carousels, and more • Set up byword.ai to generate AI-assisted SEO content like glossaries • Track the impact of content on demand generation

cello-work

Impact

Our efforts managed to: • Scaled LinkedIn impressions by 160% • Grew LinkedIn audience by 30% • Generated 30% of self-reported demo hand-raisers

Tools used

figma
linkedin
open-ai-chat-gpt
byword-ai

Matteo helped us build a repeatable and scalable B2B content marketing engine across short- and long-form in less than 3 months. Thanks to his efforts, we increased impressions by 157% after just 2 months of joining; generating thousands of engagements, and tens of qualified pipeline conversations for startup and mid-market deals. Matteo brings to the table the key skillset of a startup growth leader; he executes in the trenches with the team, delivering value from day 1; he goes beyond his scope of work to advise the broader team; and rapidly adapts based on feedback and change of strategies. He's not just great at marketing messaging and copy, but he can also design great B2B content! Highly recommend.

stefan-bader-cello

Stefan Bader

Co-Founder & CEO, Cello

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Frequently Asked Questions

Who will I be working with?

What's your time commitment?

How do you work with my team?

Which teams do you work with?

Can you replace my agency?

Do you design or code?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Let's work together

Book a call to chat about your business.

Let's work together

Book a call to chat about your business.

Let's work together

Book a call to chat about your business.

Let's work together

Book a call to chat about your business.

Let's get to it

Let's chat about your challenges.


Let's get to it

Let's chat about your challenges.


Growth for early- and growth-stage
SaaS & Web3 startups

© 2023 Genesis Growth Ltd. All rights reserved.

Growth for early- and growth-stage
SaaS & Web3 startups

© 2023 Genesis Growth Ltd. All rights reserved.

Growth for early- and growth-stage
SaaS & Web3 startups

© 2023 Genesis Growth Ltd.
All rights reserved.

Growth for early- and growth-stage
SaaS & Web3 startups

© 2023 Genesis Growth Ltd.
All rights reserved.